{"id":5557,"date":"2022-06-20T18:09:18","date_gmt":"2022-06-20T16:09:18","guid":{"rendered":"https:\/\/www.consultingcheck.com\/topics\/benefit-and-frequency-of-marketing-messages\/5557"},"modified":"2022-11-09T14:22:50","modified_gmt":"2022-11-09T13:22:50","slug":"benefit-and-frequency-of-marketing-messages","status":"publish","type":"jask_topic","link":"https:\/\/www.consultingcheck.com\/en\/topics\/benefit-and-frequency-of-marketing-messages\/5557\/","title":{"rendered":"Benefit and Frequency of Marketing Messages"},"content":{"rendered":"\n<p>Don&#8217;t overextend your target customers by sending your marketing messages at too short intervals. Choose appropriate cycles. Ensure that your messages are sent in a time- and target-group-oriented manner. <\/p>\n\n\n\n<p>The better the content of your marketing messages is tailored to the wishes and needs of your target customer segments and the greater the perceived benefit of your marketing messages, the more likely your target groups are to read your messages.<\/p>\n\n\n\n<p>Make your marketing messages graphically appealing as well. Not only the content but also the appearance influences the perceived appeal of your messages. Emails with combined HTML and text formats work well for this.<\/p>\n\n\n\n<p>Write your messages in a personal style. Offer communication options that allow you to enter into a dialog with your target customers, and also accept dialog requests.<\/p>\n","protected":false},"featured_media":0,"parent":5552,"menu_order":1800,"template":"","meta":{"_links_to":"","_links_to_target":""},"jask_topic_categories":[676],"class_list":["post-5557","jask_topic","type-jask_topic","status-publish","hentry","jask_topic_categories-nutzen-und-versandzyklen-von-marketing-botschaften-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Marketing message benefits and delivery cycles- consultingcheck<\/title>\n<meta name=\"description\" content=\"Weigh the benefits &amp; delivery cycles of marketing messages well and do not to overload your target group. Learn more!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.consultingcheck.com\/en\/topics\/benefit-and-frequency-of-marketing-messages\/5557\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing message benefits and delivery cycles\" \/>\n<meta property=\"og:description\" content=\"Keep an eye on your target group\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.consultingcheck.com\/en\/topics\/benefit-and-frequency-of-marketing-messages\/5557\/\" \/>\n<meta property=\"og:site_name\" content=\"consultingcheck\" \/>\n<meta property=\"article:modified_time\" content=\"2022-11-09T13:22:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.consultingcheck.com\/wp-content\/uploads\/2022\/09\/og_en_1200x630.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Marketing message benefits and delivery cycles\" \/>\n<meta name=\"twitter:description\" content=\"Keep an eye on your target group\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.consultingcheck.com\/wp-content\/uploads\/2022\/09\/og_en_1200x630.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.consultingcheck.com\\\/en\\\/topics\\\/benefit-and-frequency-of-marketing-messages\\\/5557\\\/\",\"url\":\"https:\\\/\\\/www.consultingcheck.com\\\/en\\\/topics\\\/benefit-and-frequency-of-marketing-messages\\\/5557\\\/\",\"name\":\"Marketing message benefits and delivery cycles- consultingcheck\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.consultingcheck.com\\\/en\\\/#website\"},\"datePublished\":\"2022-06-20T16:09:18+00:00\",\"dateModified\":\"2022-11-09T13:22:50+00:00\",\"description\":\"Weigh the benefits & delivery cycles of marketing messages well and do not to overload your target group. 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