Relevance tree analysis as a creativity technique
With relevance tree analysis, starting from a cleanly defined target state, the development phases can be derived retrogradely, describing a path from the current situation to the target state. Relevance tree analysis is also based on the development of SD models. Provided that interactions are represented, it is well suited for the treatment of complex …
Progressive abstraction as a creativity technique
The method of progressive abstraction supports creativity by gradually leading out of a perspective of blindness by formulating the problem at a higher level of abstraction and searching for a solution approach at this level. Behind the method is the assumption that every problem has a solution if one only abstracts sufficiently. The solution approach …
Combination of Intuitive and Discursive Methods
Finally, there are methods that are a combination of intuitive and discursive methods. Of these combined methods, I would like to highlight the lateral thinking method and the thinking hats method (both by Edward De Bono), the Walt Disney method, value analysis and the Russian TRIZ method. The combined methods promote thinking in associations and …
Lateral thinking as a creativity technique
Published in 1967 by Edward de Bono, the lateral thinking method helps people develop different perspectives on a problem. The core of the approach consists of five ideas: (i) Conventional thought patterns are critically questioned for their exclusive validity and fundamental justification. (ii) The framework conditions are not accepted as unchangeable; rather, with the help …
De Bonos’ thinking hats method
Thinking laterally to arrive at truly new approaches requires courage and the ability to do so. Some organizations encourage their employees to think laterally, others regard lateral thinking as a non-results-oriented academic exercise or an unwelcome sign of obstruction. If truly new things are to emerge, lateral thinking must be encouraged and practiced. Thinking from …
Walt Disney method for more creativity
Based on de Bono’s thinking hats method, the Walt Disney method presented by Robert B. Dilts is commonly used, according to which four roles are distinguished: The Dreamer, the Realist, the Critic, and the Neutral Observer. The method has the same goal and a similar effect as de Bono’s thinking hats method.
Value analysis as a creativity technique
If we are dealing with complex problems, then the method of value analysis is also recommended. This method, which has been developing since 1947 and is reflected in the DIN standards 1325 and 12973 as well as in the VDI standards 2800-280615, promotes thinking in terms of effects and functions. It encourages thinking about the …
TRIZ: The theory of inventive problem solving
TRIZ is a creativity technique developed by Genrich Saulowitsch Altschuller and Rafael Borissowitsch Shapiro with the collaboration of Dmitri Dmitrijevitsch Kabanov until 1956. It roughly means “theory of inventive problem solving”. The following insights of Altschuller and Shapiro led to the development of TRIZ: (i) a large number of inventions are often based on a …
Decision-Making Process for Innovations
Most companies do not actually lack ideas, but they lack the ability to make bold decisions. Example: Leitz, the world-famous microscope and camera manufacturer from the small town of Wetzlar, pioneered small cameras with fast lenses that were prized by professional photographers. Leitz lived by the motto “quality, consistency and reliability instead of constant state-of-the-art …
Implementation of Innovations
With innovations, it often comes down to the successful balance between the speed of factual implementation and the degree of maturity in detail. Set KO criteria in the fourth release phase and define nice-to-have criteria that can also be worked on after the market launch without harming the successful launch. Create a project plan with …