Corporate social responsibility & employer branding
and are two terms that are becoming increasingly prevalent in corporate practice, but are not yet applied in every company.
and are two terms that are becoming increasingly prevalent in corporate practice, but are not yet applied in every company.
“Corporate Social Responsibility”, abbreviated to “CSR”, is a term that originated in large companies but is relevant to companies of all sizes. The term is used to describe the social responsibility of companies towards society. Your company does not stand isolated in society, but is integrated into it. Therefore, society expects your company to take …
A proven way to increase employees’ identification with and commitment to your company is to develop your brand as an employer (employer branding). Every company wants to recruit and retain well-trained, high-potential employees. In a competitive environment, the ability to attract and retain good employees becomes a strategic success factor. Employer branding can effectively support …
Market-oriented services tend to result from good networking with the environment and from good cooperation. Those who work in a good network remain adaptable with their services. As a rule, this also ensures good adaptability. An expansion of networking capacity is therefore generally recommended. Ongoing communicative exchange at the interfaces with cooperation partners also promotes …
Two currents can be identified: Companies are increasingly specializing in order to develop unique assets, and they are networking more with each other to complement each other. Specialization can unlock know-how and cost advantages, and standardization can better exploit the , but this highly tailored focus often also implies specific investments that can make them …
Good cooperation has a friendly, peaceful character. But don’t let yourself be fooled. Even in cooperations, everyone fights for their optimal positioning. Success depends on the availability of good arguments and negotiating skills. But strategic and tactical skills also play a major role in negotiation situations. Good preparation for the negotiation, preparation and presence of …
Management and works councils are often hostile to each other in companies instead of . Employees are the most important resource in many companies. Top commitment and top performance can only be expected if the are suitable for employees. Management and the works council have an influence on these framework conditions. Well-trained works councils are …
Why is financing so important? The corresponds to securing existence and is the most important business objective. Corresponding importance is attached to the financing of companies. As a rule, considerable potential for financing lies idle in companies. Particularly in times of crisis, management often becomes “blind” to financing opportunities that lie not only in but …
Definition of “internal financing”: What is it? If you want to expand your operational financing, you may first think of credit expansion. Then you are at . But in addition to external financing, look primarily at internal financing options. Simply put, internal financing includes all possibilities to generate cash without having to ask third parties …
A proven lever for internal financing of companies is the so-called working capital. What is this actually, and what should you pay attention to if you want to optimize working capital? “Working capital? is the technical term for the assets required for operations. This in turn is the difference between current assets and current liabilities. …
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